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Journal: Int. J. Environ. Res. Public Health, 2017
Volume: 14
Number: 1507

Article: How Does Health-Related Advertising with a Regulatory Focus and Goal Framing Affect Attitudes toward Ads and Healthy Behavior Intentions?
Authors: by Chia-Yen Lin and Wei-Ju Yeh
Link: https://www.mdpi.com/1660-4601/14/12/1507

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