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Journal: J. Theor. Appl. Electron. Commer. Res., 2024
Volume: 19
Number: 149

Article: The Nexus of Influencers and Purchase Intention: Does Consumer Brand Co-Creation Behavior Matter?
Authors: by Jerum William Kilumile and Li Zuo
Link: https://www.mdpi.com/0718-1876/19/4/149

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