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Journal: J. Theor. Appl. Electron. Commer. Res., 2024
Volume: 19
Number: 98
Article:
Towards Frugal Innovation Capability in Emerging Markets within the Digitalization Epoch: Exploring the Role of Strategic Orientation and Organizational Ambidexterity
Authors:
by
Josephat Deusidedith Sengura, Renyan Mu and Jingshu Zhang
Link:
https://www.mdpi.com/0718-1876/19/3/98
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