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Siddiqui MS, Siddiqui UA, Khan MA, Alkandi IG, Saxena AK, Siddiqui JH. Creating Electronic Word of Mouth Credibility through Social Networking Sites and Determining Its Impact on Brand Image and Online Purchase Intentions in India. Journal of Theoretical and Applied Electronic Commerce Research. 2021; 16(4):1008-1024. https://doi.org/10.3390/jtaer16040057

Siddiqui, Mohd Shuaib, Urooj Ahmad Siddiqui, Mohammed Arshad Khan, Ibrahim Ghazi Alkandi, Anoop Krishna Saxena, and Jaziba Haroon Siddiqui. 2021. "Creating Electronic Word of Mouth Credibility through Social Networking Sites and Determining Its Impact on Brand Image and Online Purchase Intentions in India" Journal of Theoretical and Applied Electronic Commerce Research 16, no. 4: 1008-1024. https://doi.org/10.3390/jtaer16040057

Siddiqui, M. S., Siddiqui, U. A., Khan, M. A., Alkandi, I. G., Saxena, A. K., & Siddiqui, J. H. (2021). Creating Electronic Word of Mouth Credibility through Social Networking Sites and Determining Its Impact on Brand Image and Online Purchase Intentions in India. Journal of Theoretical and Applied Electronic Commerce Research, 16(4), 1008-1024. https://doi.org/10.3390/jtaer16040057