Search Results (76)

The Moroccan garment industry faces challenges in scheduling small order batches, often hindered by traditional product family-based methods that increase downtime by 15–20%. This study proposes a clustering-based scheduling approach, grouping garments by technological times rather than product families to reduce changeovers and downtime by 30–35%. A case study in a Moroccan factory with 50–100-unit batches showed a 20% lead time reduction and a 15% productivity boost. Using methods like K-Means, the approach enhances planning flexibility and resource use. This methodology offers a scalable solution for optimizing production and maintaining competitiveness in fast fashion markets. Full article

The transition from a linear to a more circular economy has pressured companies from different sectors to implement circular business strategies and redesign their existing business models or even create new ones. The aim of this investigation is to identify the different circular business strategies adopted by Portuguese companies in the textile and clothing industry and evaluate their impact on the sustainability of the business. This article presents a framework of strategies to guide managers in addressing the challenges of moving from fast to more sustainable fashion. This exploratory research is based on a qualitative methodology, relying on semi-structured interviews with the managers of six companies in the textile and clothing sector in Portugal that have implemented circular practices. The primary data collection took place between 20 July and 30 September 2022. The results show that companies have supported their circular economy practices mainly through product life extension strategies (mostly based on durable product design) and resource use reduction strategies, with resource recovery being the most common. The use of personalized product design and clothing repair strategies is still largely unexplored by companies. The findings also suggest that companies have to adapt their way of production and market relationships with consumers in order to accommodate the practices of a circular economy in their businesses. In the future, a quantitative approach could also provide new insights, as well as longitudinal and cross-country comparison studies. Full article

One of the core objectives of the European Green Deal in pursuing climate neutrality and sustainable development is the decarbonization of high-impact sectors. Among the most polluting is the fast fashion industry, driven by linear business models that must urgently transition to circular economy frameworks and decarbonized supply chains. Fast fashion poses significant environmental and social challenges due to its high greenhouse gas emissions, excessive resource consumption, and substantial waste generation. To foster greater sustainability within the sector, this study examines environmental indicators defined by the European Sustainability Reporting Standards (ESRS), in accordance with the EU’s Corporate Sustainability Reporting Directive (CSRD) 2022/2464. Aligned with the Global Reporting Initiative (GRI), these standards aim to harmonize sustainability disclosures and enable better decision-making across environmental, social, and governance (ESG) dimensions throughout Europe. This research focuses on five key environmental aspects—climate change, pollution, water resource management, biodiversity, and circular economy/resource use—across four leading fast fashion brands: Mango, Zara, H&M, and Shein. Using an exploratory web-based methodology, this study evaluates how these companies disclose and implement ESG strategies in their supply chains. The central aim is to assess the sustainability and resilience of their operations, with particular emphasis on communication strategies that support the transition from linear to circular business models. Ultimately, this study seeks to highlight both the progress and persistent challenges faced by the fast fashion industry in aligning with ESG and ESRS requirements. Full article

Greenwashing, the phenomenon of companies misleading consumers about their sustainability practices, is prevalent in the fashion industry. This study explores consumer opinions on greenwashing through analysis of social media discourse. Cognitive dissonance theory served as the theoretical framework, explaining how consumers reconcile conflicting information about brands’ sustainability claims. In Study 1, 446 comments on 12 Reddit posts were collected using the search term “fashion greenwashing”. Using the Latent Dirichlet Allocation (LDA) algorithm and manual review, we identified three major themes: the phenomenon of fashion greenwashing, consumer empowerment in sustainable fashion, and skepticism towards fast fashion brands’ marketing strategies. In Study 2, using the search term, “#fashiongreenwashing”, two researchers collected and analyzed 76 Instagram posts with 370 comments. A manual review was employed to extract major themes, and network graphs of caption tags within the same theme were constructed. Three major themes emerged: strategies to combat fashion greenwashing, examples of fashion greenwashing, and advocacy and regulation in sustainable fashion. Findings from Studies 1 and 2 revealed that consumers are increasingly aware of brands’ deceptive practices and advocacy for sustainable practices to resolve this dissonance when they see greenwashing information. This study underscored the need for fashion brands to provide transparent and authentic information. Full article

Secondhand clothing has undergone a significant transformation from a vital household asset in the pre-industrial era to a dynamic segment of global trade in the 21st century. However, the advent of fast fashion has led to overproduction and mass consumption of inexpensive garments, fueling a surge in the secondhand clothing trade. Between 2002 and 2022, the market value of this industry quadrupled, with exports accounting for 1.17% of total global clothing exports in 2022. This study examines global secondhand clothing exports using export competitiveness tools such as revealed comparative advantage (RCA), the index of export market penetration (IEMP), the trade intensity index (TII), unit values, market shares, and the compound annual growth rate (CAGR). The top eleven secondhand clothing exporting countries are analyzed for a ten year period (2013 to 2022) using the United Nations Commodity Trade Statistics Database. The analysis reveals notable trends: the United States and China dominate the market, while Pakistan and the UAE exhibit the highest growth rates. The study also reaffirmed that trade patterns for secondhand clothing continue to flow from the Global North—including China—to the Global South, a trend observed since the early 2000s. This research provides a comprehensive, current analysis of the ever growing secondhand clothing export market within the sustainable management of the secondhand clothing context. Full article

This qualitative study aimed to explore double materiality reporting practices and their impact and financial materiality relevance as well as the disclosure of circularity practices in connection with financial and ESG reporting in the fast fashion industry. Thematic deductive content analysis (TDCA) was performed in five steps on sustainability reports of iconic fast fashion companies, with the aim of identifying recurring disclosure themes and patterns with the help of the NVivo 14 software. The results reveal that strongly addressed topics in the reporting of double materiality are the sustainable and environmentally friendly use of resources and involvement in the community, while the least addressed is employee wellbeing. A strong positive association between double materiality assessment and resource efficiency was found, proving that the efficient use of resources significantly improves environmental performance. Also, circularity innovation shows high correlations with the assessment of environmental impact materiality and governance, highlighting the role of innovation in enhancing overall sustainability. Integrating circular practices into corporate strategies shows that companies performing very well in circularity are most likely to have higher ESG performance in the future. The integrated approach of double materiality and corporate circularity disclosure analysis is highlighted by the connectivity analysis on material financial and ESG reporting and circularity disclosure. Assessing double materiality information requires professional judgment, and mapping the sustainability aspects related to disclosure requirements requires a unitary methodology and a customized list of impact, risks, and opportunities. The study’s implications aim to improve sustainability information reporting and materiality matrix analysis but can also be extended to circular economy regulations. Full article

The presence of microplastics in the environment has increased due to anthropogenic activities; it is estimated that 15 million kilograms of plastic waste accumulate in the ocean annually. Pollution permeates every inch of the ocean from microplastics in the food chain to plastic water bottles floating on the surface. This monolith of ocean pollution is made up of all kinds of marine debris and contains 1.8 trillion pieces of plastic, covering an area twice the size of Texas. The objective of this review is to show advances in the study of emerging problems, specifically in the presence of microplastics in water and soil and their potential effects on health. In addition, microplastics have synergy with residual contaminants that exist in the water such as textile waste, organic matter, pathogens, etc. This causes damage to aquatic organisms as it makes nutrient transfer more complex in many of these species. There is a report that estimates that liabilities related to plastic pollution will cost the industry 100,000 million dollars due to lawsuits for damages and losses, of which 20,000 million will occur in the United States. The study of the presence of microplastics in the environment can generate indicators of the current effect to generate public policies that try to control the growth of this pollutant in the environment. It is important to discuss all the routes of generation of microplastics, distribution, and cosmetics involved in fast fashion with glitter and to evaluate the physical, chemical, biological, and toxicological effects on the environment, proposing the path and future to be followed regarding this research topic. Full article

The fashion industry significantly impacts the environment, mainly through the substantial generation of waste textiles fostered by fast fashion business models. This study introduces an innovative approach to textile waste management by recycling waste textiles without the use of chemical or mechanical treatments. Herein, we developed a method adhering to the principles of circular economy to transform these textile wastes into high-quality construction panels using a papermaking process. This method not only provides a sustainable solution to reduce landfill dependency but also enhances resource efficiency in the construction industry. The fabricated panels, composed of a blend of 45% textile waste microfibres and 55% fire-retardant fibres, exhibit several advantageous properties. They feature a low apparent density ranging between 170–180 kg/m³ and a low thermal conductivity coefficient of 0.047 W/m∗K at 50 kPa. It revealed that phosphorylated fibres not only provide flame-retardant properties, but they also significantly improve the mechanical properties of the panels. For example, load at break increases from 12.4 to 81.1 N, stress at break from 0.44 to 3.59 MPa, and E-modulus from 29.2 to 198.8 MPa after the addition of these 55% fibres. Moreover, these panels successfully met the criteria set by international standards for construction products satisfying the fire test, EN ISO 11925-2. These characteristics make the panels superior options for sustainable construction materials, offering enhanced fire resistance and insulation properties, which are critical to meet modern building standards. They mark a pivotal step towards sustainable construction and waste reduction in the fashion industry. Full article

While fashion and sustainability are often proposed as opposing concepts, many companies in the fashion industry are actively working to transform their operations to achieve greater sustainability. The production of leather goods significantly contributes to air and water pollution and generates challenging waste disposal issues. The present study explored emerging sustainable paradigms in the leather goods industry through both social and strategic analyses. The results indicate that, although consumers are often unaware of the differences among leather types, there is a growing openness to sustainable alternatives and a willingness to pay for these products. Quality and durability are key consumer priorities, though a bias toward fast fashion persists. Notably, while consumers value vegan leather as a sustainable alternative, experts caution that synthetic leather alternatives may have greater environmental drawbacks compared to traditional leather. The work supports SDG 12 by advocating for reduced reliance on materials with a high environmental impact and the adoption of sustainable alternatives. Enhanced consumer communication may also drive the industry toward a model that integrates environmental and social responsibility with profitability. Given the prestigious status of leather goods within the Made in Italy initiative, the present work suggests that the value of vegan leather may increase within the global market. Full article

This study investigates the interplay between Corporate Social Responsibility (CSR) engagement and pricing strategies in shaping consumer purchase intentions in the fast fashion industry. Using a scenario-based experimental design with 267 participants, this research explores how different levels of CSR and two distinct price points influence purchasing behavior. Additionally, the moderating effects of individual differences, such as consumer wealth, motivations for sustainable behavior, and income, are examined. The findings indicate that higher levels of CSR engagement significantly enhance purchase intentions, particularly when combined with higher price points, perhaps due to consumer perceptions of CSR programs associated with more expensive brands as more authentic. However, price remains a critical factor for lower-income consumers, revealing an “ethical consumption gap” where affordability outweighs ethical concerns. Extrinsic motivations, such as social pressure, strongly influence wealthier consumers’ decisions, while intrinsic motivations show a more complex relationship with purchasing behavior. The findings provide practical insights for fast fashion brands, suggesting that aligning CSR with competitive pricing and authentic messaging is crucial for appealing to both price-sensitive and ethically conscious consumers. Full article

The clothing industry has experienced global and sustained growth in the last decades due, among other factors, to the decentralisation of production in this sector and its consequent lowering of prices, but also to the effect of the unceasing demand that fashion generates. Simultaneously, the number of people employed in the textile sector has been growing in economically developing countries under precarious labour conditions. The objective of this study is to analyse the level of knowledge and awareness of the Spanish population about the working conditions in clothing manufacturing at production sites. To achieve this, we applied statistical analysis to data collected from a sample (n = 3000) of Spanish fashion consumers. The main results show a society with a high degree of concern for labour conditions in the textile sector, as well as for the environmental repercussions triggered by this type of production. Considering the differences based on socio-demographic variables, we find that women, older consumers, and respondents with higher education show a greater degree of concern about the working conditions in the clothing industry. Along the same lines, respondents who are ideologically left wing present a higher degree of concern than respondents from the extreme right. Full article

The textile industry, fueled by the “fast fashion” phenomenon, contributes significantly to environmental, social, and economic degradation through the rapid turnover of styles, leading to substantial waste as consumers frequently discard garments. This cycle of consumption and production is linked to the social demand added to purchase income, demonstrating the urgent need for sustainable interventions. The main objective of this study is to carry out a systematic review of the literature to identify and critically evaluate circular economy strategies implemented in the textile industry. This study conducted a systematic review of circular economy strategies in the textile industry using the PRISMA methodology. Our search spanned a ten-year period, examining 88 articles, from which 55 were selected as pertinent. The primary strategies identified include reuse, recycling, repair, and reduction, each of which is assessed through environmental, social, and economic lenses. Reuse is crucial for reducing impacts and waste, yet it is hampered by insufficient consumer incentives. Recycling shows promise but is hindered by technological and awareness barriers. Repair contributes to extending the lifespan of garments, thereby reducing the need for new production, although it encounters challenges in terms of service accessibility and consumer knowledge. The reduction involves the search for better and more sustainable materials, with the main barrier being the fast fashion. The findings suggest that reuse is not only economically viable but also capable of lessening social inequality. Recycling, however, necessitates substantial investments and the development of supportive policies. Repair, on the other hand, significantly lessens the environmental impact and can spur new economic opportunities and employment. Despite these hurdles, these strategies present viable pathways toward a more sustainable textile industry. However, achieving this requires a paradigm shift in both consumer behavior and corporate practices to embrace and optimize circular economy practices within the sector. Full article

The fast fashion industry significantly impacts the environment at every stage of a product’s life cycle. The transport of products to wholesalers and stores, as one of the stages of the product life cycle, is often overlooked during the analysis of their carbon footprint. Therefore, research is needed on the impact of fast fashion on the environment through its logistics and transport, especially in relation to air emissions. This article attempts to determine how extensively fast fashion companies disclose the impact of their transport operations on their overall corporate carbon footprint, determine the proportion of total emissions attributed to transport, and evaluate the effectiveness of companies’ efforts to mitigate their transport-related environmental impact. This research used a case study method on selected brands (H&M Group, Inditex, Shein), using secondary data available in non-financial reports for 2023. As a result of the analysis of their non-financial reports on transport emissions, several key findings have been presented. Companies predominantly rely on external frameworks and standards, particularly the Global Reporting Initiative. However, the level of detail of the data presented varies. The priority for the surveyed companies is to reduce emissions from significant sources, such as production processes. The data disclosed in the reports (scope 1, 2, 3) must be clearly formulated and can be used to calculate the level of their CO₂ emission reduction or increase. Companies should improve their environmental reporting by including indicators of their transport-related emissions. This approach provides a comprehensive view of their environmental impact, highlighting absolute values and efficiency metrics. Full article

The growing textile industry is polluting the environment and producing waste at an alarming rate. The wasteful consumption of fast fashion has made the problem worse. The waste management of textiles has been ineffective. Spurred by the urgency of reducing the environmental footprint of textiles, this review examines advances and challenges to separate important textile constituents such as cotton (which is mostly cellulose), polyester (polyethylene terephthalate), and elastane, also known as spandex (polyurethane), from blended textiles. Once separated, the individual fiber types can meet the demand for sustainable strategies in textile recycling. The concepts of mechanical, chemical, and biological recycling of textiles are introduced first. Blended or mixed textiles pose challenges for mechanical recycling which cannot separate fibers from the blend. However, the separation of fiber blends can be achieved by molecular recycling, i.e., selectively dissolving or depolymerizing specific polymers in the blend. Specifically, the separation of cotton and polyester through dissolution, acidic hydrolysis, acid-catalyzed hydrothermal treatment, and enzymatic hydrolysis is discussed here, followed by the separation of elastane from other fibers by selective degradation or dissolution of elastane. The information synthesized and analyzed in this review can assist stakeholders in the textile and waste management sectors in mapping out strategies for achieving sustainable practices and promoting the shift towards a circular economy. Full article

The fast fashion industry has been widely criticized for its substantial consumption of resources and significant environmental pollution. In contrast, virtual fashion clothes are attracting attention from consumers and academics for their notable sustainability benefits and potential for fashion innovation. However, research on consumer acceptance of virtual clothes and the role of sustainability remains limited. This study aims to fill this gap by applying the Emotional Three-Level Theory to identify key virtual fashion attributes, including aesthetic, reality, personalization, presentation, sustainability, and inclusivity features, and evaluating their impact on acceptance using the Technology Acceptance Model (TAM). A survey of 503 Generation Z consumers in China, analyzed through structural equation modeling, reveals that perceived enjoyment, usefulness, and ease of use significantly influence the intention to adopt virtual fashion clothes. Aesthetic and realistic features enhance enjoyment, while personalization and presentation improve usefulness and ease of use. Sustainability features positively impact all three factors, promoting consumer acceptance. These findings offer theoretical insights for virtual fashion research and practical guidance for the fashion industry to leverage virtual technologies for environmental sustainability. Notably, the study emphasizes the potential of virtual clothes in promoting sustainable development in the fashion industry. Full article