Ghanaian SMEs Amidst the COVID-19 Pandemic: Evaluating the Influence of Entrepreneurial Orientation
Abstract
:1. Introduction
2. Materials
2.1. Theoretical Framework
2.2. Hypothesis Development
2.2.1. Entrepreneurial Orientation and Enterprise Performance
2.2.2. Innovation Types and Enterprise Performance
2.2.3. Intellectual Property and Enterprise Performance
2.2.4. Entrepreneurial Orientation and Intellectual Property
2.2.5. Entrepreneurial Orientation and Innovation Types
2.2.6. Innovation Types and Intellectual Property
2.2.7. Mediating Effects of IP in the Relationship between EO and EP
2.2.8. Mediating Effects of IT in the Relationship between EO and EP
2.2.9. Mediating Effects of IP in the Relationship between IT and EP
3. Methods
3.1. Sample Size and Process
3.2. Measures
3.3. Method of Analysis
3.3.1. Tools
3.3.2. Confirmatory Factor Analysis
4. Results and Discussions
4.1. Demographic Information
4.2. Descriptive Statistics
4.3. Model Fit Calculation
4.4. The Relationship between EO, IT and IP on EP
4.4.1. Relationship between Entrepreneurial Orientation and Enterprise Performance
4.4.2. Relationship between Innovation Types and Enterprise Performance
4.4.3. Relationship between Intellectual Property and Enterprise Performance
4.5. The Mediation Role of Intellectual Property and Innovation Types
4.5.1. The Mediation Role of Innovation Types between Entrepreneurial Orientation and Enterprise Performance
4.5.2. The Mediation Role of Intellectual Property between Entrepreneurial Orientation, Innovation Types, and Enterprise Performance
5. Conclusions
6. Implications
7. Limitations and Future Research
Author Contributions
Funding
Institutional Review Board Statement
Informed Consent Statement
Conflicts of Interest
Appendix A
Construct | First Level Indicator | Second Level Indicator | Description |
---|---|---|---|
Entrepreneurial Orientation (OE) | Autonomy (EO_A) | EO_A1 | The manager or owner of this firm upholds strong dominant authority |
EO_A2 | The manager or owner of this firm has the skill and will to be self-directed in the quest of opportunities | ||
EO_A3 | Our firm grants little freedom for both individuals and team work | ||
EO_A4 | We inspire employees to make decision in innovation | ||
Proactiveness (EO_P) | EO_P1 | We assist in the acknowledgement of clear customer needs | |
EO_P2 | Our firm is not overwhelmed by new circumstances | ||
EO_P3 | Our firm acts in expectation of imminent needs | ||
EO_P4 | We take the lead before competitors follow | ||
Risk-taking (EO_R) | EO_R1 | Our firm recognizes risk-taking and how it functions | |
EO_R2 | We see ourselves daring | ||
EO_R3 | Our firm does not respond to unconnected opportunities | ||
EO_R4 | Our firm always invests in novel technologies | ||
Competitive Aggressiveness (EO_C) | EO_C1 | Our firm is ready to be unconventional rather than rely on traditional methods of competing | |
EO_C2 | We inspire the practice of “undo-the-competitor” attitude | ||
EO_C3 | We encourage taking advantage of our competitor’s weakness | ||
EO_C4 | Our firm is prone to the “liability of novelty” | ||
Innovativeness (EO_INO) | EO_INO1 | Our firm regularly introduces new services/products/processes | |
EO_INO2 | Our firm has a widely held belief that innovation is an absolute necessity for the firm’s future | ||
EO_INO3 | Our firm is continually pursuing new opportunities | ||
EO_INO4 | Our firm places a strong emphasis on new and innovative products/services | ||
EO_INO5 | Our leaders seek to maximize value from opportunities without constraint to existing models, structures or resources | ||
Sources: [121,122] | |||
Innovation Types (IT) | Incremental Innovation (IT_I) | IT_I1 | Our firm regularly enhance current core competencies and capabilities |
IT_I2 | Our firm responds to customer needs identified from current offers | ||
IT_I3 | Our firm has a more predictable path or process, particularly with respect to costs | ||
IT_I4 | Our firm develops modest technological changes from existing platforms, products, or services | ||
IT_I5 | Our firm is able to improve product/service design | ||
Radical Innovation (IT_R) | IT_R1 | Our firm works a lot with outsiders, even on a temporary basis | |
IT_R2 | Our employees have excellent relationship with people who can serve as catalysts for the innovation process | ||
IT_R3 | Our firm core performance is based on new technology | ||
IT_R4 | Our firm is able to introduce a whole new set of performance features | ||
Disruptive Innovation (IT_D) | IT_D1 | Our firm starts with a purpose and a small problem rather than a big idea | |
IT_D2 | We begin by changing a small group of people at the edges | ||
IT_D3 | We tap into consumer’s latent desire | ||
IT_D4 | Our firm is based on what people do, not what they say they do | ||
IT_D5 | Our firm can be more responsive to customer’s behaviors and needs | ||
Architectural Innovation (IT_A) | IT_A1 | Our firm invest a lot of resources in research and development (R&D) | |
IT_A2 | Our firm is able to use the lessons, skills and overall technology and apply them within a different market. | ||
IT_A3 | Our firm continually update its technology | ||
IT_A4 | Our firm constantly renew the organizational structure to facilitate teamwork | ||
Sources: [123,125,126] | |||
Intellectual Property (IP) | Trade Secrets (IP_TS) | IP_TS1 | We consider trade secrets as strategic value in terms of innovative growth performance and return on investment |
IP_TS2 | Our firm uses trade secret to protect knowledge that could be protected under other IP rights | ||
IP_TS3 | We acquire trade secrets from third parties | ||
IP_TS4 | Our firm apply different protection measures according to the different country where it trades in | ||
IP_TS5 | We employ payment of wage premia to discourage key employee’s departures as a precaution to protect trade secrets | ||
Patents (IP_P) | IP_P1 | Acquiring patents improves our firm’s chances of securing investment | |
IP_P2 | Patent acquisition enhances our firm’s reputation/product image | ||
IP_P3 | Our firm improve chances of quality liquidity through the patent acquisition | ||
IP_P4 | Our firm is able to improve negotiating position with other enterprises | ||
Trademark (IP_TM) | IP_TM1 | Our firm has its own unique trademark | |
IP_TM2 | Our firm’s trademark is printed on a tag that is affixed to the good | ||
IP_TM3 | Our firm’s trademark been used extensively in the market | ||
IP_TM4 | Our trademark is displayed on a website that advertises our goods or services | ||
IP_TM5 | The goods of our firm are packaged bearing our trademark | ||
Copyright (IP_CR) | IP_CR1 | Copies of our work have been publicly distributed or given to another for purposes of distribution to the public | |
IP_CR2 | Our works are normally done anonymously | ||
IP_CR3 | Our works are prepared by an employee acting within the scope of his/her employment | ||
IP_CR4 | In our firm applicant owns copyright, as author signed written agreement assigning rights to work | ||
IP_CR5 | Our works are never derived, or based on, a pre-existing work | ||
Source: [127] | |||
Enterprise Performance (EP) | Increase in Number of Employees (EP_INE) | EP_INE1 | Our firm has experienced an increase in the number of employees within the past few years |
EP_INE2 | In our business, employees are viewed as the most valuable asset of the business | ||
EP_INE3 | Our employees are highly committed to our business | ||
EP_INE4 | Our firm has room for more full-time employees in the coming months | ||
EP_INE5 | We have had to lay-off employees within the past few years | ||
Increase in Sales (EP_IS) | EP_IS1 | Our firm has experienced a stable increase in sales within the past few years | |
EP_IS2 | Our firm has achieved its sales objective within the past few years | ||
EP_IS3 | Our firm has experienced growth in turnover over the past few years | ||
EP_IS4 | Over the last few years, comparative to major competitors, our firm’s overall sales revenue has been increasing | ||
EP_IS5 | Our firm’s average return on sales are always high | ||
Increase in Profits (EP_IP) | EP_IP1 | Our firm has experienced growth in profit over the past few years | |
EP_IP2 | Over the last few years, comparative to major competitors, our firm’s overall return on investment has been much lower | ||
EP_IP3 | Over the last few years, relative to major competitors, our firm’s overall return on assets has been much higher | ||
EP_IP4 | Despite the external business factors on our business our firm has been able to make profit daily | ||
Increase in Market Share (EP_IMS) | EP_IMS1 | Our firm has experienced growth in market share over the past few years | |
EP_IMS2 | Over the last few years, comparative to major competitors, our firm’s overall return on assets has been much higher | ||
EP_IMS3 | Our firm has a lot of customers as compared to our competitors | ||
EP_IMS4 | Our firm’s pricing system is the best as compared to our competitors | ||
Sources: [121,122,128,129] |
Constructs | First Level Construct | Items | Loadings | Eigen Value | CR | Percentage Variance | Cronbach’s Alpha | AVE |
---|---|---|---|---|---|---|---|---|
Entrepreneurial Orientation (EO) | EO_INO | EO_INO1 | 0.731 | 6.849 | 0.861 | 15.720 | 0.858 | 0.554 |
EO_INO2 | 0.744 | |||||||
EO_INO3 | 0.738 | |||||||
EO_INO4 | 0.718 | |||||||
EO_INO5 | 0.787 | |||||||
EO_A | EO_A1 | 0.686 | 2.025 | 0.837 | 13.405 | 0.817 | 0.564 | |
EO_A 2 | 0.835 | |||||||
EO_A 3 | 0.781 | |||||||
EO_A 4 | 0.692 | |||||||
EO_R | EO_R1 | 0.777 | 1.851 | 0.808 | 13.379 | 0.767 | 0.514 | |
EO_R2 | 0.738 | |||||||
EO_R3 | 0.646 | |||||||
EO_R4 | 0.701 | |||||||
EO_C | EO_C1 | 0.674 | 1.420 | 0.828 | 11.404 | 0.703 | 0.548 | |
EO_C2 | 0.767 | |||||||
EO_C3 | 0.815 | |||||||
EO_C4 | 0.697 | |||||||
EO_P | EO_P1 | 0.672 | 1.202 | 0.776 | 9.648 | 0.712 | 0.501 | |
EO_P2 | 0.723 | |||||||
EO_P3 | 0.674 | |||||||
EO_P4 | 0.656 |
Constructs | First Level Construct | Items | Loadings | Eigen Value | CR | Percentage Variance | Cronbach’s Alpha | AVE |
---|---|---|---|---|---|---|---|---|
Innovation Types (IT) | IT_I | IT_I1 | 0.836 | 7.292 | 0.856 | 17.418 | 0.839 | 0.545 |
IT_I2 | 0.727 | |||||||
IT_I3 | 0.785 | |||||||
IT_I4 | 0.707 | |||||||
IT_I5 | 0.618 | |||||||
IT_D | IT_D1 | 0.812 | 1.454 | 0.829 | 15.251 | 0.843 | 0.501 | |
IT_D2 | 0.715 | |||||||
IT_D3 | 0.729 | |||||||
IT_D4 | 0.639 | |||||||
IT_D5 | 0.602 | |||||||
IT_A | IT_A1 | 0.688 | 1.097 | 0.800 | 13.694 | 0.749 | 0.502 | |
IT_A2 | 0.685 | |||||||
IT_A3 | 0.777 | |||||||
IT_A4 | 0.678 | |||||||
IT_R | IT_R1 | 0.766 | 0.936 | 0.799 | 13.520 | 0.757 | 0.500 | |
IT_R2 | 0.759 | |||||||
IT_R3 | 0.672 | |||||||
IT_R4 | 0.622 |
Constructs | First Level Construct | Items | Loadings | Eigen Value | CR | Percentage Variance | Cronbach’s Alpha | AVE |
---|---|---|---|---|---|---|---|---|
Intellectual Property (IP) | IP_TS | IP_TS1 | 0.643 | 7.309 | 0.856 | 18.674 | 0.842 | 0.544 |
IP_TS2 | 0.722 | |||||||
IP_TS3 | 0.799 | |||||||
IP_TS4 | 0.716 | |||||||
IP_TS5 | 0.797 | |||||||
IP_CR | IP_CR1 | 0.767 | 3.224 | 0.915 | 18.505 | 0.835 | 0.683 | |
IP_CR2 | 0.838 | |||||||
IP_CR3 | 0.858 | |||||||
IP_CR4 | 0.832 | |||||||
IP_CR5 | 0.836 | |||||||
IP_TM | IP_TM1 | 0.607 | 1.245 | 0.815 | 16.218 | 0.842 | 0.500 | |
IP_TM2 | 0.639 | |||||||
IP_TM3 | 0.773 | |||||||
IP_TM4 | 0.781 | |||||||
IP_TM5 | 0.613 | |||||||
IP_P | IP_P1 | 0.725 | 0.885 | 0.863 | 13.252 | 0.764 | 0.612 | |
IP_P2 | 0.762 | |||||||
IP_P3 | 0.814 | |||||||
IP_P4 | 0.823 |
Constructs | First Level Construct | Items | Loadings | Eigen Value | CR | Percentage Variance | Cronbach’s Alpha | AVE |
---|---|---|---|---|---|---|---|---|
Enterprise Performance (EP) | EP_INE | EP_INE1 | 0.863 | 6.367 | 0.921 | 19.915 | 0.866 | 0.701 |
EP_INE2 | 0.862 | |||||||
EP_INE3 | 0.809 | |||||||
EP_INE4 | 0.830 | |||||||
EP_INE5 | 0.820 | |||||||
EP_IS | EP_IS1 | 0.694 | 3.244 | 0.844 | 17.774 | 0.845 | 0.522 | |
EP_IS2 | 0.673 | |||||||
EP_IS3 | 0.767 | |||||||
EP_IS4 | 0.790 | |||||||
EP_IS5 | 0.681 | |||||||
EP_IMS | EP_IMS1 | 0.731 | 1.224 | 0.788 | 14.491 | 0.752 | 0.500 | |
EP_IMS2 | 0.721 | |||||||
EP_IMS3 | 0.719 | |||||||
EP_IMS4 | 0.603 | |||||||
EP_IP | EP_IP1 | 0.672 | 1.061 | 0.839 | 13.912 | 0.767 | 0.567 | |
EP_IP2 | 0.772 | |||||||
EP_IP3 | 0.770 | |||||||
EP_IP4 | 0.791 |
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Model | SRMR | d_ULS | d_G | Chi-Square | NFI |
---|---|---|---|---|---|
Saturated Model | 0.083 | 1.727 | 0.714 | 2622.54 | 0.931 |
Constructs | AVE | EO | EP | IP | IT |
---|---|---|---|---|---|
EO | 0.536 | 0.710 | |||
EP | 0.573 | 0.639 | 0.764 | ||
IP | 0.585 | 0.646 | 0.725 | 0.811 | |
IT | 0.512 | 0.716 | 0.793 | 0.712 | 0.831 |
Constructs | EO | EP | IP | IT |
---|---|---|---|---|
EO | ||||
EP | 0.639 | |||
IP | 0.646 | 0.725 | ||
IT | 0.716 | 0.793 | 0.712 |
Path Relations | Beta | Standard Error | t-Value | p-Values | 95% CI | R Square | Q Square | |
---|---|---|---|---|---|---|---|---|
2.5% | 97.5% | |||||||
EO -> EP | 0.116 | 0.040 | 2.949 | 0.003 | 0.047 | 0.196 | 0.458 | 0.251 |
IT -> EP | 0.126 | 0.053 | 2.361 | 0.019 | 0.026 | 0.233 | 0.577 | 0.318 |
IP -> EP | 0.670 | 0.058 | 11.517 | 0.000 | 0.555 | 0.779 | 0.754 | 0.415 |
EO -> IP | 0.145 | 0.045 | 3.222 | 0.008 | 0.124 | 0.167 | 0.523 | 0.311 |
EO -> IT | 0.716 | 0.041 | 17.464 | 0.000 | 0.622 | 0.786 | 0.602 | 0.466 |
IT -> IP | 0.840 | 0.029 | 27.866 | 0.000 | 0.777 | 0.893 | 0.803 | 0.567 |
Hypothesis | Path Relations | Beta | Standard Error | t-Value | p-Values | Remarks |
---|---|---|---|---|---|---|
H1 | EO -> EP | 0.116 | 0.040 | 2.949 | 0.003 *** | Supported |
H2 | IT -> EP | 0.126 | 0.053 | 2.361 | 0.019 *** | Supported |
H3 | IP -> EP | 0.670 | 0.058 | 11.517 | 0.000 *** | Supported |
H4 | EO -> IP | 0.145 | 0.045 | 3.222 | 0.008 *** | Supported |
H5 | EO -> IT | 0.716 | 0.041 | 17.464 | 0.000 *** | Supported |
H6 | IT -> IP | 0.840 | 0.029 | 27.866 | 0.000 *** | Supported |
Path Relations | Beta | Standard Error | t-Value | p-Values | 95% CI | |
---|---|---|---|---|---|---|
2.5% | 97.5% | |||||
EO -> IP -> EP | 0.430 | 0.030 | 14.333 | 0.001 | 0.331 | 0.587 |
EO -> IT -> EP | 0.090 | 0.039 | 2.292 | 0.024 | 0.013 | 0.163 |
IT -> IP -> EP | 0.563 | 0.058 | 9.663 | 0.000 | 0.421 | 0.684 |
Model | SRMR | d_ULS | d_G | Chi-Square | NFI |
---|---|---|---|---|---|
Saturated Model | 0.058 | 10.889 | 22.857 | 25,476.43 | 0.962 |
Independent Variable | Direct Effect | Indirect Effect | Total Effect | VAR Range | Mediation |
---|---|---|---|---|---|
Entrepreneurial Orientation | 0.116 | 0.090 | 0.105 | 0.859 | Full |
Independent Variable | Direct Effect | Indirect Effect | Total Effect | VAR Range | Mediation |
---|---|---|---|---|---|
Entrepreneurial Orientation | 0.116 | 0.430 | 0.175 | 0.556 | Partial |
Independent Variable | Direct Effect | Indirect Effect | Total Effect | VAR Range | Mediation |
---|---|---|---|---|---|
Innovation Types | 0.126 | 0.563 | 0.642 | 0.869 | Full |
Hypothesis | Path Relations | Beta | Standard Error | t-Value | p-Values | Remarks |
---|---|---|---|---|---|---|
H7 | EO -> IP -> EP | 0.430 | 0.030 | 14.333 | 0.001 | Supported |
H8 | EO -> IT -> EP | 0.090 | 0.039 | 2.292 | 0.024 | Supported |
H9 | IT -> IP -> EP | 0.563 | 0.058 | 9.663 | 0.000 | Supported |
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Li, Z.; Anaba, O.A.; Ma, Z.; Li, M. Ghanaian SMEs Amidst the COVID-19 Pandemic: Evaluating the Influence of Entrepreneurial Orientation. Sustainability 2021, 13, 1131. https://doi.org/10.3390/su13031131
Li Z, Anaba OA, Ma Z, Li M. Ghanaian SMEs Amidst the COVID-19 Pandemic: Evaluating the Influence of Entrepreneurial Orientation. Sustainability. 2021; 13(3):1131. https://doi.org/10.3390/su13031131
Chicago/Turabian StyleLi, Zhiwen, Oswin Aganda Anaba, Zhiqiang Ma, and Mingxing Li. 2021. "Ghanaian SMEs Amidst the COVID-19 Pandemic: Evaluating the Influence of Entrepreneurial Orientation" Sustainability 13, no. 3: 1131. https://doi.org/10.3390/su13031131
APA StyleLi, Z., Anaba, O. A., Ma, Z., & Li, M. (2021). Ghanaian SMEs Amidst the COVID-19 Pandemic: Evaluating the Influence of Entrepreneurial Orientation. Sustainability, 13(3), 1131. https://doi.org/10.3390/su13031131