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Journal: Sustainability, 2023
Volume: 15
Number: 16131

Article: Segmenting Fitness Center Customers: Leveraging Perceived Ethicality for Enhanced Loyalty, Trust, and Word-of-Mouth Communication
Authors: by Katerina Paschalidou, Efi Tsitskari, Kostas Alexandris, Thomas Karagiorgos and Dionisios Filippou
Link: https://www.mdpi.com/2071-1050/15/22/16131

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