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Journal: Sustainability, 2022
Volume: 14
Number: 11560
Article:
“Why Should I Buy Sustainable Apparel?” Impact of User-Centric Advertisements on Consumers’ Affective Responses and Sustainable Apparel Purchase Intentions
Authors:
by
Swagata Chakraborty and Amrut Sadachar
Link:
https://www.mdpi.com/2071-1050/14/18/11560
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