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Journal: Sustainability, 2022
Volume: 14
Number: 7243

Article: K-Means Clustering Approach for Intelligent Customer Segmentation Using Customer Purchase Behavior Data
Authors: by Kayalvily Tabianan, Shubashini Velu and Vinayakumar Ravi
Link: https://www.mdpi.com/2071-1050/14/12/7243

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