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Journal: Sustainability, 2021
Volume: 13
Number: 2309
Article:
Modeling Advertising Practices for Product Involvement and Consumer Impulsivity in Branded Apparel: A Case Study of Indian Consumers
Authors:
by
Sufyan Habib, Nawaf N. Hamadneh and Abdelaziz Alsubie
Link:
https://www.mdpi.com/2071-1050/13/4/2309
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