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Journal: J. Theor. Appl. Electron. Commer. Res., 2025
Volume: 20
Number: 165

Article: Immersive Storytelling Content and Innovation Resistance in Agritourism Marketing Context: Impact on Traveler Post-Experience Behavior
Authors: by Achaporn Kwangsawad, Paingruthai Nusawat and Aungkana Jattamart
Link: https://www.mdpi.com/0718-1876/20/3/165

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