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Journal: J. Theor. Appl. Electron. Commer. Res., 2019
Volume: 14
Number: 14
Article:
Emotional Bonds with Technology: The Impact of Customer Readiness on Upgrade Intention, Brand Loyalty, and Affective Commitment through Mediation Impact of Customer Value
Authors:
by
Atieh Poushneh and Arturo Z. Vasquez-Parraga
Link:
https://www.mdpi.com/0718-1876/14/2/14
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