Search Results (5)

The aim of this paper is to understand the long-COVID impact on cultural heritage organisations, and future research needed. COVID-19 was disruptive to cultural heritage socioeconomic activities across the world during 2020 and 2021. Whilst government intervention and changes from physical to digital engagement generally prevailed, the long-COVID impact on cultural heritage organisations, their people and users, buildings, and collections remains unknown. The extent, also, to which financing, curating, visiting, and volunteering patterns have changed is uncertain. Following the pandemic closures and associated support, cultural heritage organisations are facing continuing economic, social, political, environmental, technological, and organisational culture pressures. This research examines the existing academic literature, sector publications, annual reports and associated visitor information to understand whether cultural heritage organisations have long-COVID, whether they can survive another pandemic, and what further research is needed to be better prepared. Four case studies from the UK look at the visitor and financial impacts of COVID-19 on the British Library, the London Transport Museum, The Theatre Royal Drury Lane, and Kensington Palace. This paper contributes to heritage research by providing a deeper understanding of the impact that COVID-19 had on heritage, and how to proactively plan for similar future disruptions. The impact themes show that change did not result in a new normal but in the need for a new space, consisting of blended space (physical and digital), mixed space (indoors and outdoors), and community of practice space (isolated or cross-sector networking space). The literature highlights the significance of the sector coming together during the pandemic to share knowledge and provide support through its networks. It also highlights how important it is for such unity not to be lost but to be harnessed to support ongoing organisational sustainability and better preparedness for future crises. Finally, future research suggestions are proposed grouped into social, digital, financial, and operational research themes. Full article

Tourism activity represents one of the most dynamic and defining activities for today’s society. In this context, knowing the perception and motivation of potential tourists visiting a museum attraction represents an essential approach with implications for the sustainable development of tourist destinations. The research methodology used in the present study involved the complementary use of survey methods for data acquisition and multicriteria analysis to identify and establish relationships between perception and motivation. The results obtained from the present study show a synthetic picture regarding the perception and motivation of the tourists who visited the Crișului Land Museum from Oradea, Romania, on the one hand, and the relationships that were established between perception and motivation, on the other hand, thus confirming the research hypothesis that perception influences motivation. The perception of tourists after visiting the Crișului Land Museum in Oradea is determined by personal and interpersonal reasons, as well as by the way they perceive the visited site. The study originality consists in the use of mixed-method approaches to collect and analyze data, as a means to complement different data sources. Full article

When the majority of museums and other cultural institutions were shut down due to the pandemic, mixed museum visits became a hot issue. After the pandemic, mixed visits, in the opinion of many experts, would become the new norm for experiencing cultural content. Diverse types of mergers between online and onsite visits have already begun to be investigated by researchers, with the purpose of not only avoiding the spread of disease but also of enabling visits of people who were previously excluded, such as persons in remote geographic areas or people with mobility challenges. In fact, over the last three years, there have been rapid developments in mixed visits in cultural heritage sites. The current work takes into account a contextual model of museum learning to define potential use scenarios for visits from people of different cultural backgrounds and offers an evaluation of current practices. The new model that emerges, the contextual model of mixed visits, allows for the further study of the field, as it attempts to describe recent research efforts in four main contexts: mixed visits in the personal context, mixed visits in the socio-cultural context, mixed visits in the physical context, and temporality of mixed visits. Inductive analysis of a literature review allowed the extraction of relevant themes, examples from museums, as well as extraction of guidelines. Full article

Interactive technologies, such as mixed-reality and natural interactions with avatars, can enhance cultural heritage and the experience of visiting a museum. In this paper, we present the design rationale of an interactive experience for a cultural heritage place in the church of Roncesvalles at the beginning of Camino de Santiago. We followed a participatory design with a multidisciplinary team which resulted in the design of a spatial augmented reality system that employs 3D projection mapping and a conversational agent acting as the storyteller. Multiple features were identified as desirable for an interactive experience: interdisciplinary design team; in-situ; mixed reality; interactive digital storytelling; avatar; tangible objects; gestures; emotions and groups. The findings from a workshop are presented for guiding other interactive cultural heritage experiences. Full article

Three-dimensional digital acquisition techniques can be useful in archaeology because they make a further technological contribution to the visualization of finds and structures. The possibility of integrating three-dimensional models from different acquisition systems (laser scanner, UAV, reflex and Georadar) is even more exciting. One of the peculiarities of these integration techniques is the possibility of promoting the dissemination of knowledge through virtual reality, augmented reality and mixed reality, given the widespread use of mobile devices. This does not mean, of course, that with the mere creation of a 3D model (and allowing it to be viewed in 3D), the public automatically obtains more information about heritage. In fact, visiting a cultural heritage site in person allows one to receive much more information on finds and structures. However, if this is not possible, technologies that use 3D Virtual Reality help to provide a small knowledge base to those who cannot use the museum. We underline the importance of an integrated visualization from an archaeological and architectural perspective to obtain understanding of the structure with the integration of the two models with different data. The work that we present is part of a multidisciplinary project to recover and disseminate information about the Reggio Calabria’s (southern Italy) artistic, archaeological and cultural heritage. This work’s goal is the realization of a unique 3D model of the church “Madonna dei Poveri” (3D model of a buried part with 3D model of visible parts) by combining different geomatics techniques to show and investigate the interior and exterior parts (3D model obtained by laser scanner and photogrammetry), and the underground crypts (3D model obtained by Georadar), which are lying below the present surface and are no longer accessible due to coverage by post-depositional processes (Georadar). Finally, an app (using augmented reality and virtual reality) and a first experimentation of Mixed Reality is developed for the dissemination of the archaeological and cultural heritage information on the area of interest. Full article