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Keywords = International Sports Press Survey

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19 pages, 1500 KiB  
Article
The Toy Department Has Grown Up: The 2021 International Sports Press Survey (ISPS) in Comparison to the 2011 Survey
by Thomas Horky, Joerg-Uwe Nieland and Christof Seeger
Journal. Media 2025, 6(2), 81; https://doi.org/10.3390/journalmedia6020081 - 2 Jun 2025
Cited by 1 | Viewed by 765
Abstract
Sport and sports communication is growing. Sport is an integral part of (everyday) communication in both traditional and so-called new media. Digitalization poses major challenges for sports journalism. In connection with the changing media consumption, the crisis of the majority of print media [...] Read more.
Sport and sports communication is growing. Sport is an integral part of (everyday) communication in both traditional and so-called new media. Digitalization poses major challenges for sports journalism. In connection with the changing media consumption, the crisis of the majority of print media and the increasing globalization and standardization of sports at the international level, this applies above all to daily newspapers. In addition, sports newsrooms have been described as “toy departments”. This paper discusses the findings of the 2021 International Sports Press Survey (ISPS) on the current state of the quality of sports reporting in daily newspaper and confronts these findings with the results of the 2011 study. Against the backdrop of quality journalism based on diversity, the quantitative content analysis examines 6614 articles from eight countries. The 2021 ISPS results highlighted several key findings regarding the quality and diversity of sports journalism. These included the persistent underrepresentation of women as both authors and protagonists in sports reporting, a focus on current events over in-depth research, and a limited use of sources. However, when compared to data from a decade ago, there is evidence of a slight positive trend towards increased diversity and improved quality in sports journalism. Full article
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13 pages, 1344 KiB  
Article
Social Media Publishing Strategies of German Newspapers: Content Analysis of Sports Reporting on Social Networks by German Newspapers—Results of the 2021 Social Media International Sports Press Survey
by Christof Seeger, Thomas Horky, Jörg-Uwe Nieland and Peter English
Journal. Media 2023, 4(2), 599-611; https://doi.org/10.3390/journalmedia4020038 - 16 May 2023
Cited by 9 | Viewed by 4359
Abstract
Newspaper sports departments in Germany are reacting to changes in social media by expanding their offerings and employing a variety of publishing and engagement strategies. In this constantly evolving media environment, it is important to understand how newsrooms utilize social media to inform [...] Read more.
Newspaper sports departments in Germany are reacting to changes in social media by expanding their offerings and employing a variety of publishing and engagement strategies. In this constantly evolving media environment, it is important to understand how newsrooms utilize social media to inform their audiences. This study examines the approaches German newspapers apply to publishing sports content on social media, and outlines how users interact with these posts. In analyzing these aspects, this paper applies theoretical elements of agenda setting and audience engagement, gender in media, and quality and diversity of published content. Social media posts were examined across eight German publications, totaling 3633 posts from Twitter and Facebook. Results in the study, which is part of the global 2021 Social Media International Sports Press Survey, highlighted how most of the content published by German newspapers on social media aimed to redirect users to the publications’ websites. The findings also reflect how social media is used less as an editorial space and more as part of a campaign to increase the audience. These results demonstrate challenges for the quality of sports coverage distributed via social networks in Germany. Full article
(This article belongs to the Special Issue The Changing Boundaries of Sports Journalism in the Digital Era: Technological Disruption, New Actors and Professional Challenges)
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