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Journal: Future Internet, 2021
Volume: 13
Number: 18
Article:
The Effects of the Content Elements of Online Banner Ads on Visual Attention: Evidence from An-Eye-Tracking Study
Authors:
by
Serhat Peker, Gonca Gokce Menekse Dalveren and Yavuz İnal
Link:
https://www.mdpi.com/1999-5903/13/1/18
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