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Journal: Future Internet, 2021
Volume: 13
Number: 18

Article: The Effects of the Content Elements of Online Banner Ads on Visual Attention: Evidence from An-Eye-Tracking Study
Authors: by Serhat Peker, Gonca Gokce Menekse Dalveren and Yavuz İnal
Link: https://www.mdpi.com/1999-5903/13/1/18

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