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Article

The More Fertile, the More Creative: Changes in Women’s Creative Potential across the Ovulatory Cycle

1
Institute of Psychology, SWPS University of Social Sciences and Humanities, 03-815 Warsaw, Poland
2
Center for Research on Biological Basis of Social Behavior, SWPS University of Social Sciences and Humanities, 03-815 Warsaw, Poland
*
Author to whom correspondence should be addressed.
Academic Editor: Paul B. Tchounwou
Int. J. Environ. Res. Public Health 2021, 18(10), 5390; https://doi.org/10.3390/ijerph18105390
Received: 31 March 2021 / Revised: 8 May 2021 / Accepted: 15 May 2021 / Published: 18 May 2021
(This article belongs to the Special Issue Biology of Human Psychology and Behavior)
Creative thinking is a defining human feature. It provides novel solutions and as such undoubtedly has contributed to our survival. However, according to signaling theory, creativity could also have evolved through sexual selection as a potential fitness indicator. In our study, we tested one implication of this theory. Specifically, we hypothesized that if creativity can serve as a signal of women’s fitness, then we should observe an increase in creative thinking in the fertile phase of the ovulatory cycle compared to other non-fertile phases. In our study (N = 751), we tested creative potential throughout the ovulatory cycle. We found a positive correlation between the probability of conception and both creative originality and flexibility. Importantly, we also tested the mediating role of arousal in the relationship between the probability of conception and creative thinking. The results of our study are discussed in terms of signaling theory, through which women advertise their fitness with their creativity. View Full-Text
Keywords: ovulatory cycle; creativity; signaling theory; women; fertility ovulatory cycle; creativity; signaling theory; women; fertility
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MDPI and ACS Style

Galasinska, K.; Szymkow, A. The More Fertile, the More Creative: Changes in Women’s Creative Potential across the Ovulatory Cycle. Int. J. Environ. Res. Public Health 2021, 18, 5390. https://doi.org/10.3390/ijerph18105390

AMA Style

Galasinska K, Szymkow A. The More Fertile, the More Creative: Changes in Women’s Creative Potential across the Ovulatory Cycle. International Journal of Environmental Research and Public Health. 2021; 18(10):5390. https://doi.org/10.3390/ijerph18105390

Chicago/Turabian Style

Galasinska, Katarzyna, and Aleksandra Szymkow. 2021. "The More Fertile, the More Creative: Changes in Women’s Creative Potential across the Ovulatory Cycle" International Journal of Environmental Research and Public Health 18, no. 10: 5390. https://doi.org/10.3390/ijerph18105390

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