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Article

Adoption of Precision Farming Tools: The Case of Italian Farmers

1
Department of Veterinary Medical Sciences, University of Bologna, 40064 Ozzano dell’Emilia (Bo), Italy
2
Department of Innovation Engineering, University of Salento, 73100 Lecce, Italy
3
Faculty of Science and Technology, Free University of Bolzano/Bozen, 39100 Bolzano/Bozen, Italy
4
Department of Agricultural Economics and Policy, University of Naples Federico II, 80055 Portici NA, Italy
*
Authors to whom correspondence should be addressed.
Int. J. Environ. Res. Public Health 2020, 17(3), 869; https://doi.org/10.3390/ijerph17030869
Received: 30 December 2019 / Revised: 20 January 2020 / Accepted: 27 January 2020 / Published: 30 January 2020
The process of adopting innovation, especially with regard to precision farming (PF), is inherently complex and social, and influenced by producers, change agents, social norms and organizational pressure. An empirical analysis was conducted among Italian farmers to measure the drivers and clarify “bottlenecks” in the adoption of agricultural innovation. The purpose of this study was to analyze the socio-structural and complexity factors that affect the probability to adopt innovations and the determinants that drive an individual’s decisions. Preliminary results found high levels of adoption among younger farmers, those that had a high level of education, those with high intensity of information, with large farm sizes, and high labor intensity. A logit model was used to understand the role played by labor intensity and perceived in the adoption process. In light of the Common Agricultural Policy Reform post 2020, the findings suggest relevant policy implications, such as the need to increase awareness of PF tools and foster dissemination of information aimed at reducing the degree of perceived complexity. View Full-Text
Keywords: innovation process; awareness; complexity; precision agriculture; farming 4.0; Italy innovation process; awareness; complexity; precision agriculture; farming 4.0; Italy
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MDPI and ACS Style

Vecchio, Y.; Agnusdei, G.P.; Miglietta, P.P.; Capitanio, F. Adoption of Precision Farming Tools: The Case of Italian Farmers. Int. J. Environ. Res. Public Health 2020, 17, 869. https://doi.org/10.3390/ijerph17030869

AMA Style

Vecchio Y, Agnusdei GP, Miglietta PP, Capitanio F. Adoption of Precision Farming Tools: The Case of Italian Farmers. International Journal of Environmental Research and Public Health. 2020; 17(3):869. https://doi.org/10.3390/ijerph17030869

Chicago/Turabian Style

Vecchio, Yari, Giulio P. Agnusdei, Pier P. Miglietta, and Fabian Capitanio. 2020. "Adoption of Precision Farming Tools: The Case of Italian Farmers" International Journal of Environmental Research and Public Health 17, no. 3: 869. https://doi.org/10.3390/ijerph17030869

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