Zinko, R.;                     Patrick, A.;                     Furner, C.P.;                     Gaines, S.;                     Kim, M.D.;                     Negri, M.;                     Orellana, E.;                     Torres, S.;                     Villarreal, C.    
        Responding to Negative Electronic Word of Mouth to Improve Purchase Intention. J. Theor. Appl. Electron. Commer. Res. 2021, 16, 1945-1959.
    https://doi.org/10.3390/jtaer16060109
    AMA Style
    
                                Zinko R,                                 Patrick A,                                 Furner CP,                                 Gaines S,                                 Kim MD,                                 Negri M,                                 Orellana E,                                 Torres S,                                 Villarreal C.        
                Responding to Negative Electronic Word of Mouth to Improve Purchase Intention. Journal of Theoretical and Applied Electronic Commerce Research. 2021; 16(6):1945-1959.
        https://doi.org/10.3390/jtaer16060109
    
    Chicago/Turabian Style
    
                                Zinko, Robert,                                 Angela Patrick,                                 Christopher P. Furner,                                 Shalanda Gaines,                                 Mi Dya Kim,                                 Matthew Negri,                                 Elsy Orellana,                                 Shelby Torres,                                 and Carmen Villarreal.        
                2021. "Responding to Negative Electronic Word of Mouth to Improve Purchase Intention" Journal of Theoretical and Applied Electronic Commerce Research 16, no. 6: 1945-1959.
        https://doi.org/10.3390/jtaer16060109
    
    APA Style
    
                                Zinko, R.,                                 Patrick, A.,                                 Furner, C. P.,                                 Gaines, S.,                                 Kim, M. D.,                                 Negri, M.,                                 Orellana, E.,                                 Torres, S.,                                 & Villarreal, C.        
        
        (2021). Responding to Negative Electronic Word of Mouth to Improve Purchase Intention. Journal of Theoretical and Applied Electronic Commerce Research, 16(6), 1945-1959.
        https://doi.org/10.3390/jtaer16060109