Order Reprints
Journal: Int. J. Environ. Res. Public Health, 2012
Volume: 9
Page(s): 2121-2133
Article:
Gain-Framed Messages Do Not Motivate Sun Protection: A Meta-Analytic Review of Randomized Trials Comparing Gain-Framed and Loss-Framed Appeals for Promoting Skin Cancer Prevention
O’Keefe, D.J.; Wu, D.
http://www.mdpi.com/1660-4601/9/6/2121
