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Vet. Sci. 2015, 2(3), 135-149; doi:10.3390/vetsci2030135

From “One Health” to “One Communication”: The Contribution of Communication in Veterinary Medicine to Public Health

Department of Veterinary Science and Public Health (DIVET), Università degli Studi di Milano, via Celoria 10, 20133 Milano, Italy
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Academic Editors: Duncan C. Ferguson and Margarethe Hoenig
Received: 19 May 2015 / Revised: 7 July 2015 / Accepted: 8 July 2015 / Published: 15 July 2015
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Abstract

Despite the fact that health communication is a discipline developed only recently, its importance in human medicine is well recognized. However, it is less considered in veterinary medicine, even if it has the potential to improve public health because of the role of veterinary medicine in public health. For this reason, an One Health approach is useful for communication as well. This approach leads to a “One Communication” concept, which is the result of the synergy in communicative efforts both in human and in veterinary medicine. Our analysis explores the potential of communication in several veterinary fields: institutions, food safety, companion animal and food-producing animal practice, pharmacology and drugs, wildlife fauna and environment. In almost all the areas of veterinary activity communication can contribute to human health. It takes many forms and use several channels, and this variety of communicative opportunities represent a challenge for veterinarians. For this reason, the communication course should be included in the curricula of Veterinary Medicine Schools. As One Health, One Communication is a strategy for expanding collaborations in health communication and it will enhance public health. View Full-Text
Keywords: communication; One Health; public health; antimicrobial resistance; food safety; food-producing animals; risk communication; companion animal practice communication; One Health; public health; antimicrobial resistance; food safety; food-producing animals; risk communication; companion animal practice
This is an open access article distributed under the Creative Commons Attribution License which permits unrestricted use, distribution, and reproduction in any medium, provided the original work is properly cited. (CC BY 4.0).

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MDPI and ACS Style

Cipolla, M.; Bonizzi, L.; Zecconi, A. From “One Health” to “One Communication”: The Contribution of Communication in Veterinary Medicine to Public Health. Vet. Sci. 2015, 2, 135-149.

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