Capturing Tourists’ Preferences for the Management of Community-Based Ecotourism in a Forest Park
AbstractThe development of community ecotourism will require the integration of experience, culture, and information for management decision-making. We use a choice experiment to build a community ecotourism preference model incorporating aspects of profound experience and economics in a forest park, test the tourists’ heterogeneity by using a random parameter logit model, and estimate the values of various community ecotourism programs. The empirical results reveal that: (1) Tourists’ preferences for community ecotourism will increase with the inclusion of a mini tour, experiential activities, and the opportunities to taste local dishes and stay at a distinctive bed & breakfast (B&B); (2) The variety of tourists’ social backgrounds and recreational experiences resulted in the heterogeneity of the attributes; (3) The best combinations regarding community ecotourism were a small group size, profound or in-depth experiences, and experiential activities in a forest park. This pilot study generates useful information by demonstrating possible community ecotourism programs in the forest park, along with suggestions for a quality improvement program. View Full-Text
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Zong, C.; Cheng, K.; Lee, C.-H.; Hsu, N.-L. Capturing Tourists’ Preferences for the Management of Community-Based Ecotourism in a Forest Park. Sustainability 2017, 9, 1673.
Zong C, Cheng K, Lee C-H, Hsu N-L. Capturing Tourists’ Preferences for the Management of Community-Based Ecotourism in a Forest Park. Sustainability. 2017; 9(9):1673.Chicago/Turabian Style
Zong, Cheng; Cheng, Kun; Lee, Chun-Hung; Hsu, Nai-Lun. 2017. "Capturing Tourists’ Preferences for the Management of Community-Based Ecotourism in a Forest Park." Sustainability 9, no. 9: 1673.
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