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Atmosphere 2016, 7(5), 63; doi:10.3390/atmos7050063

Rain, Rain, Go Away, Come Again Another Day. Weather Preferences of Summer Tourists in Mountain Environments

1
Institute of Public Finance, University of Innsbruck, Universitätsstraße 15, 6020 Innsbruck, Austria
2
Institute of Geography, University of Innsbruck, Innrain 52, 6020 Innsbruck, Austria
3
alpS GmbH, Grabenweg 68, 6020 Innsbruck, Austria
*
Author to whom correspondence should be addressed.
Academic Editors: Daniel Scott and Stefan Gössling
Received: 8 April 2016 / Revised: 25 April 2016 / Accepted: 26 April 2016 / Published: 29 April 2016
(This article belongs to the Special Issue Tourism Climatology)
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Abstract

Weather and climate are important factors for travel decision-making and overall tourist satisfaction. As central motivators for destination choice, they directly and indirectly influence demand patterns and can be a resource and limitation for tourism at the same time. In this paper, results of an in-situ survey of mountain summer tourists (n = 733) in the Alps in Southern Germany are presented. Respondents rated ‘rain’ as the most important aspect of weather during their holiday. During a 7-day holiday, 2.1 days of continuous rain are accepted, and 3.1 days of days with thunderstorms. The ideal temperature range is between 21 and 25 °C, thus lying 4–7 degrees lower than for beach tourism. Temperatures below 15 °C and above 30 °C are perceived as unacceptable. Statistically significant differences were found for several tourist types: Older tourists are more sensitive to heat, tourists with sports activities are more tolerant to cool temperatures, first-time visitors are more sensitive to rain and families with children prefer higher temperatures. From the results, some implications for mountain destinations arise: mountain destinations could be promoted as a heat refuge, and attracting sports tourists might be a promising way to reduce weather sensitivity; however, some variety of well-promoted weather independent attractions seems to be mandatory. View Full-Text
Keywords: climate; tourism; tourist; weather; sensitivity; preferences; alpine summer tourism; mountains; Germany climate; tourism; tourist; weather; sensitivity; preferences; alpine summer tourism; mountains; Germany
This is an open access article distributed under the Creative Commons Attribution License which permits unrestricted use, distribution, and reproduction in any medium, provided the original work is properly cited. (CC BY 4.0).

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Steiger, R.; Abegg, B.; Jänicke, L. Rain, Rain, Go Away, Come Again Another Day. Weather Preferences of Summer Tourists in Mountain Environments. Atmosphere 2016, 7, 63.

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