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Proceedings 2017, 1(9), 931; doi:10.3390/proceedings1090931

Visual Story Telling. The Queneau’s “Exercices de Style” as a Visual Language Learning Tool

Department of Psychology, University of Milano-Bicocca, 20126 Milano, Italy
Presented at the International and Interdisciplinary Conference IMMAGINI? Image and Imagination between Representation, Communication, Education and Psychology, Brixen, Italy, 27–28 November 2017.
Published: 28 November 2017
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Abstract

The paper discusses the importance and role of visual story telling skills in the field of non-designers education as an effective ideation and expressive medium. It presents the process and results of an experimental design workshop held as a warm up activity inside the Visual Design and Visual Communication and Interface Design classes at University of Milano-Bicocca since 2002. The Exercises de Style written by Queneau are the field of exploration of the intertextual translation from text to graphical representation using principles and rules of the visual language.
Keywords: visual story telling; visual rhetoric; intertextual translation; visual language; visual design; graphic design visual story telling; visual rhetoric; intertextual translation; visual language; visual design; graphic design
This is an open access article distributed under the Creative Commons Attribution License which permits unrestricted use, distribution, and reproduction in any medium, provided the original work is properly cited. (CC BY 4.0).

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Bollini, L. Visual Story Telling. The Queneau’s “Exercices de Style” as a Visual Language Learning Tool. Proceedings 2017, 1, 931.

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