Determinants of Farmers’ Intention to Adopt Water Saving Measures: Evidence from Italy
AbstractThe present research is aimed at establishing how farmers can be encouraged to adopt irrigation water saving measures. By developing and implementing an extended version of the well-known Theory of Planned Behavior, we considered farmers’ propensity to adopt innovations and their water footprints. In a sample of 150 Italian farmers, we found that favorable attitudes towards water saving measures, and the orientations of environmental associations and public bodies favorably influence farmers’ intentions to adopt water saving measures. Farmers’ innovativeness and water footprints also exert a significant influence on their adoption intentions. The paper also discusses the contribution of these results to the previous literature and highlights practical implications for policy makers interested in promoting the adoption of irrigation water saving measures. View Full-Text
Scifeed alert for new publicationsNever miss any articles matching your research from any publisher
- Get alerts for new papers matching your research
- Find out the new papers from selected authors
- Updated daily for 49'000+ journals and 6000+ publishers
- Define your Scifeed now
Pino, G.; Toma, P.; Rizzo, C.; Miglietta, P.P.; Peluso, A.M.; Guido, G. Determinants of Farmers’ Intention to Adopt Water Saving Measures: Evidence from Italy. Sustainability 2017, 9, 77.
Pino G, Toma P, Rizzo C, Miglietta PP, Peluso AM, Guido G. Determinants of Farmers’ Intention to Adopt Water Saving Measures: Evidence from Italy. Sustainability. 2017; 9(1):77.Chicago/Turabian Style
Pino, Giovanni; Toma, Pierluigi; Rizzo, Cristian; Miglietta, Pier P.; Peluso, Alessandro M.; Guido, Gianluigi. 2017. "Determinants of Farmers’ Intention to Adopt Water Saving Measures: Evidence from Italy." Sustainability 9, no. 1: 77.
Note that from the first issue of 2016, MDPI journals use article numbers instead of page numbers. See further details here.