Innovations as a Factor of Competitiveness in Tourism

Dear Colleagues,

Tourism is perceived as a spatial phenomenon that has a large impact on society and various sectors of the national economy. It is an important branch of the economy of many countries and also has a significant impact on interpersonal relations, including intergenerational ones. On a global scale, tourism is treated as a very important sector because it brings very significant benefits to the economy. The tourism market is constantly changing. One of the directions of these changes is the ever-growing importance of perceiving the tourism product as the prism of consumer experiences in the tourism market. Therefore, it becomes extremely important to analyze the development of the tourism sector in the local, regional, and international dimensions. In addition, it is important to indicate the factors of its development, namely competitiveness and introduced innovations, in the economic and social dimensions.

Tourism innovation is the basic factor of tourism competitiveness of the region and enterprises. Applying innovations can enhance the possibilities of adapting tourist activities and the products offered to the changing trends in tourism demand and market environment. It can directly enable success in a competitive environment. At the same time, it must be stressed that an important aspect of innovation is its social utility, which promotes the satisfaction of the needs and expectations of today’s tourists and thus achieves enhanced tourism business effectiveness. Introducing innovative solutions is possible by creating, from scratch, an original tourism product and a professional marketing environment.

This Special Issue aims to attract original contributions from scientists, practitioners, and other stakeholders to provide theoretical and empirical analysis focusing on the development of tourism, competitiveness factors, and innovation. The editor encourages submissions with applications of statistical analysis, case studies, and novel methodologies from parametric and nonparametric approaches related to the topic of the Special Issue. Both original research and review articles are welcome.

Dr. Michał Roman
Guest Editor

Manuscript Submission Information

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