Nattaporn Thongsri is currently an assistant professor in Information Systems. She received a scholarship from the Chinese government to pursue her doctoral studies. She earned her PhD in Management Science and Engineering from the School of Management at Huazhong University of Science and Technology, Wuhan, China. Her teaching and research interests include business intelligence, data science, technology acceptance, educational informatics, and information systems. Her research has been published in journals such as Behavior & Information Technology, Innovations in Education and Teaching International, Journal of Systems and Information Technology, Interactive Technology and Smart Education, Foresight, International Journal of Social Economics, and The International Journal of Information and Learning Technology.

Jariya Seksan is now a lecturer at the Faculty of Science and Industrial Technology, Prince of Songkla University, Surat Thani Campus, Thailand. She obtained a Ph.D. in Applied Statistics from the National Institute of Development Administration, Thailand. Her current research focuses on statistical modeling, data science, operations research, and applied statistics.

Pattaraporn Warintarawej received her Ph.D. in Computer Sciences from Université Montpellier-II, France, in 2013. She is now a lecturer at the Faculty of Science and Industrial Technology, Prince of Songkla University, Surat Thani Campus, Thailand. Her current research interests include data mining, business data analysis, data sciences and web programming.