Dr. Anas Al-Fattal is an Assistant Professor of Marketing in the Business Department at the University of Minnesota, Crookston in the United States. He received his Ph.D. and Master’s degrees from the University of Leeds in the UK. The focus of his study and research has been educational marketing, applied psychology, entrepreneurship, consumer behavior (student choice), and cryptocurrency. He has lectured in several higher education institutions in Syria, Oman, and the US. ORCID ID: 0000-0001-9736-7439.