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Journal: Behavioral SciencesVolume: 13Number: 502
Article: The Mediating Role of Brand Trust and Brand Love between Brand Experience and Loyalty: A Study on Smartphones in China
  • Authors:
  • Meng Na1,
  • Li Rong2 and
  • Mohd Helmi Ali1,*
  • et al.
Link: https://www.mdpi.com/2076-328X/13/6/502

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