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Journal: Sustainability, 2021
Volume: 13
Number: 11494

Article: Assessing the Relationship between Market Orientation and Green Product Innovation: The Intervening Role of Green Self-Efficacy and Moderating Role of Resource Bricolage
Authors: by Shamim Akhtar, José Moleiro Martins, Pedro Neves Mata, Hongyun Tian, Shumaila Naz, Maria Dâmaso and Ricardo Simões Santos
Link: https://www.mdpi.com/2071-1050/13/20/11494

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