The Role of Factors Affecting the Adoption of Environmentally Friendly Farming Practices : Can Geographical Context and Time Explain the Differences Emerging from Literature ?

Environmentally Friendly Farming Practices (EFFPs) are tools aimed at providing ecosystem services or mitigating the environmental impacts of intensive agriculture. A large literature has explored the factors affecting the adoption of EFFPs by farmers. However, opposite effects of several factors on uptake have often emerged. We carried out a qualitative meta-analysis of the literature seeking to identify some geographical and temporal trends that can provide a rationale to explain these opposite results. To reach this goal, we analysed the literature and classified the following factors affecting farmers’ behaviour according to the theory of reasoned action and planned behaviour: farm, farmer, informational, and social factors. Our perspective in exploring the existing literature shows that the geographical context and the temporal period under analysis, considered as different adopters’ cohorts, can explain most of the opposite effects. For example, while the different effects of farm structural factors show specific geographical patterns, those of the management and economic factors follow temporal trends. The impact of some farmers’ socio-demographical characteristics and some social factors can be explained in terms of both geographical context and time. The broad trends we found cast light on the importance of further research adopting the same methodological approach in different geographical contexts and under a temporal perspective.


Introduction
Environmentally Friendly Farming Practices (EFFPs) can be meant as a set of farming practices aimed at mitigating critical environmental issues connected to intensive agriculture or at increasing the provision of agricultural ecosystem services.These practices can be directed towards different resources of the farming environment, like soil, water, landscape, habitat, and biodiversity.In recent decades, specific EFFPs have been proposed as a tool for reducing diffuse soil and water pollution, contrasting landscape simplification and loss of habitats and improving ecological quality [1].In many countries, EFFPs are supported by policy initiatives providing financial incentives to stimulate farmers' participation.However, research in this field [2][3][4][5][6][7] has shown that a full and effective implementation of EFFPs goes far beyond financial support and needs to be based on a change in farmers' behaviour and intentions.This change, in turn, is affected by a wide range of factors [1].
Understanding the role of these factors is a challenge for agricultural economics research, as shown by the high number of works published in recent decades.Until the turn of the century, studies were mainly focused on the farm structure and farmers' socio-demographic characteristics, while later works have highlighted that the adoption of EFFPs is affected by a much larger number of factors, amongst which motivations and attitudes are very important [8][9][10][11][12][13][14][15][16][17][18][19].Recent research has endeavoured to explore the role of social capital [14,20,21], especially the interpersonal relationships amongst farmers and their networks.In addition, spatial modelling techniques are today enabling the inclusion of the spatial attributes of factors and a better understanding of the diffusion patterns on the adoption of EFFPs [22][23][24].
This literature covers different contexts, e.g., developed and developing countries, areas where financial support for EFFPs is in place or not, etc., and also analyses different time periods.When reviewing it in depth, differences-sometimes even contrasts-in the role played by several factors in affecting farmers' behaviour emerge, i.e., some authors found that a given factor has positive effects on the adoption of EFFPs, while other authors found it has negative effects.
We hypothesise that a rationale for explaining these contrasting results can be found by analysing them in the perspective of different geographical contexts and/or different famers' cohorts of early and late adopters.To this end, our paper has reviewed global literature seeking to identify possible geographical and temporal trends capable of explaining such differences.Our qualitative meta-analysis of the literature aims to understand the effect of factors affecting the adoption of EFFPs under a holistic approach-i.e., independently of the specific EFFP nature-with an original perspective so far only partially explored, and not by many authors [35,[45][46][47][48].

Materials and Methods
In our analysis, we referred to the theory of reasoned action and planned behaviour [49,50], the most referential theory used to understand how individuals' behaviours can be influenced by their motivations and attitudes.With reference to the context we analysed, this theory postulates that farmers' attitudes and behaviour towards the adoption of EFFPs are related to their beliefs.These, in turn, are affected by a set of background factors [51].Mettepenningen et al. [52] have distinguished four categories of background factors for the uptake of agri-environment schemes: (i) farm factors; (ii) farmer factors; (iii) informational factors; and (iv) social factors.
We adopted this classification with several adaptations, i.e. we introduced further distinctions within both farm and farmer factors, as reported in Figure 1.In addition, we considered some spatial factors influencing the adoption of EFFPs, explored now by an emerging strand of literature-see, for example, [22][23][24].We included some of these spatial factors-i.e., farm proximity to, for example, urban centres and main roads, and the localisation of the farm-among the structural characteristics of the farm.Another social factor is the number of neighbouring farms adopting a given EFFP.This is often interpreted as learning from other farmers, receiving information, and sharing experiences grounded on the social network of the farmer, so it may be included among either informational or social factors.Following [53,54], we classified it under social factors (Figure 1).The adopted methodological framework disregards a set of value-chain-related factors which may affect farmers' choices on adoption of some EFFPs when consumers are willing to pay a price premium for agri-food products produced by farmers adopting, for example, organic or low-input farming practices.Price premiums are generally observed when consumers perceive these food products as both healthier and less harmful to the environment than the conventional ones (see [55] for a review), when EFFP-linked products are sold through short chains [56], and/or when territorial-specific alternative value chains are created thanks to EFFPs [57][58][59].Nevertheless, the impact of price premiums on farmers' decisions largely depends on several issues, like the structure of the supply chains and the different bargaining power held by firms at the different stages of the chain which affects the magnitude of the value transmission along the chain upwards to the farmers [60].Moreover, other complex vertical relationships established in the value-chain may affect farmers decisions on some EFFPs adoption, like the effect of public food quality certification schemes (e.g., the Italian regional schemes for integrated pest management), the quality standards, and the code of practices [61,62] established by the processors and more often by large-scale retailers, generally in a multidimensional buyers power context (see [63][64][65] for a review).Despite the weight value-chain-related factors may have in farmers' decisions to adopt EFFPs, or at least some of them, no papers including these factors in adoption models were found: hence, we mentioned them in our framework (dashed box in Figure 1) but could not include them in our review.
We extensively reviewed the Scopus, Web of Science, and Google Scholar databases covering the new millennium and the literature of the late 1990s.We scrutinised 350 works, but limited our analysis to those having estimated a model on the adoption of EFFPs and reporting the reference period for the analysed data.After this selection, we ended up with 108 research papers and 17 conference proceedings.
We then attributed the studies to seven areas according to their geographical location: Northern Europe (NE), Southern Europe (SE), North America (NA), Central-South America (SA), Africa (AF), Asia (AS), and Oceania (OC).The distribution of analysed papers according to the geographical areas is the following: NE: 25%; SE: 21%; NA: 10%; SA: 8%; AF: 20%; AS: 11%; and OC: 5%.A more detailed geographical scale for Europe is justified by the higher availability of papers.
Finally, when selecting the factors to be considered in our review, we took into account only those reporting positive or negative effects on the adoption of EFFPs that were statistically significant.

Results
The outcomes of our qualitative meta-analysis aiming at explaining the contrasting results in terms of geographical context and temporal trends are summarised in Tables 1-6, while the specific references to the reviewed literature are accounted for in Appendix A. The trends we found are common to all the EFFPs analysed, with very few exceptions.

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Farm size: The vast majority of the analysed research highlights a positive effect for large-sized farms on the adoption of EFFPs.In AF, and especially for soil and water conservation practices [12,[66][67][68][69][70], this positive role is often linked to higher flexibility in terms of decision-making, greater access to resources, and more opportunities to test new practices on small sample plots [71,72].In NE and SE, however, a negative effect is found in some cases, related to the higher profit-orientation of larger farms compared with smaller ones, or to the ease of management of smaller farms in the case of labour-intensive EFFPs [7,46,[73][74][75][76][77].

•
Degree of fragmentation: In NA and AS, a high degree of fragmentation negatively affects the probability that a farmer will adopt EFFPs [78], due to the increased management complexity [79] or to the requirements of using contiguous plots of farmland for some conservation programmes [80].

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Ownership of land: In AF and AS, owners are more willing to adopt EFFPs [81-85] compared with renters.Indeed, in these geographical contexts, well-defined ownership rights [86] and the security of land access [87] are crucial preconditions to the adoption of EFFPs [88].Meanwhile, in NE, SE, and NA, different results occur depending on the specific EFFP considered.

•
Sole proprietorship farm: A sole proprietorship structure facilitates farmers' decision-making towards the adoption of EFFPs in AS [79].Instead, in NE, SE, and NA, more complex business types play a positive role compared with sole proprietorship [89,90] due to a higher managerial ability paired with a lower individual liability [91].

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Farm specialisation and type of farming: The effect of a high level of specialisation has been analysed particularly in NE and SE.Here, a trend perspective allows us to give a good explanation of the opposite results provided by the literature: taking into account that, in several cases, the adoption of EFFPs implies a farm diversification [112], early EFFP adopters are generally mixed farms [14,75,99,103,111,113,114], while late adopters are more specialised [74,[106][107][108]115].

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Economic size of the farm: This factor also has been analysed almost solely in NE and SE.In both geographical areas, a temporal trend is detected: early adopters are represented by large farms in economic terms [103,[106][107][108]121], while more recent adoption of EFFPs is particularly diffuse among farms in smaller economic size classes [14,76,99,111].

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Gender: In NE, SE, and NA, the reviewed works show that female farmers have a higher motivation to adopt EFFPs, especially organic farming [53,73,74,115,141].In AF, where mostly soil and water conservation practices have been considered, a temporal trend can be detected: while male farmers are mainly early adopters [67,139,142], women are late adopters [3,69,70,94].

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Number of family members and number of active family members: These indicators are often used as a proxy of family labour availability within the farm.In NE, the number of family members plays a positive effect in particular for labour-intensive EFFPs like organic farming [46,73,126,141,143].In AF, the number of active family members has a positive effect only for early adopters [12,67,87,96,144]: this positive effect is explained by literature both in terms of family labour availability and the opportunity of sharing management decisions with other family members, which characterises innovator farmers in this context [125].Conversely, in SE, SA, and for AF-AS late adopters, the effect of both factors is negative when the adoption of EFFPs implies an extensification of the farming system, which causes a reduction in the need for on-farm labour in contexts where off-farm job opportunities are limited [13,14,111,139,145,146].Authors explain the negative effect of family size for AF-AS late adopters also with the fact that farmers perceive EFFPs as restrictions they impose on the future management of their farms [12,70,78,127,132] or on their heirs [147].

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Full-time farmer: A clear temporal trend is observed for NE, SE, and NA.This factor has a positive effect for early adopters [92,99,101,116,124,148], as EFFPs require operational and managerial skills, and a negative one for the followers [77,98,100,131], especially for organic farming.A positive effect is observed also in SA and AF [81,94,143], regardless of the time period.

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Total family income and off-farm income: Total family income shows mixed effects that can be explained when taking into account geographical context.In NE and SE, where in the majority of cases the adoption of EFFPs is financially supported by specific policies, low family income plays in favour of the adoption of EFFPs [97, 113,120].Conversely, in AF, a high total family income facilitates the adoption of EFFPs which negatively impact on the farm income, like soil conservation practices [12,83,96], or low-input farming systems [149].Regardless of geographical context, most of the authors explain the positive effect of total family income by considering that income from off-farm activities reduces the risk from adopting EFFPs [13,113,134,150].

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Attitude to innovation and/or risk: The literature has analysed the effect of farmers' attitudes to introducing innovation using proxies like the use of the internet and software for farm management [95,114,126,131], or farmers' willingness to try new farming technologies [79].The positive effects on the adoption of EFFPs of both an attitude towards innovation [73,79,95,114,120,126,130,131,151] and risk-oriented management [7,46,77,115,[151][152][153] emerges regardless of geographical context.

•
Awareness about negative environmental impact on farming: This factor has been particularly analysed in NA, AF, and AS for soil and water conservation practices [6,12,20,72,79,81,83,94,125,153] and in SE for organic farming.Our review shows that farmers are more prone to adopting EFFPs when they are more conscious that their farming may be threatened by environmental problems.

Informational Factors
• Affiliation to farmers' organisations, e.g., farmers' unions and producers' organisations: The information and technical advice these organisations provide generally plays a positive role in the adoption of EFFPs regardless of geographical context.However, some opposite results are found for early organic farming adopters in NE [73,141] and in some SE countries [111,130].

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Farmer's familiarity with the EFFP: This factor is proxied by several variables, for example, the number of years the farmer has been aware of another adopter in the area [137,167], the number of years since he/she firstly adopted the EFFP [78,90], or, more generally, his/her experience of EFFPs [11][12][13][14]45,100,113,120,124,135,142,163].The largest majority of the reviewed papers reports a positive effect for this factor.

Social Factors
• Social pressure: According to the theory of reasoned action and planned behaviour, social pressure also affects individual behaviour [169].In the context of our analysis, few papers study this factor, and they use different proxies, i.e., farmer's perception of his/her role in the society [134,156,170], the influence of peers [115,159,170], and appreciation by neighbours [143].These few papers find positive effects on the adoption of EFFPs in NE, SE, SA, and AS [115,134,143,156].In OC [159], influence by peers negatively affects the willingness to adopt EFFPs only among those farmers whose behaviour is mainly driven by stewardship, lifestyle, and social motivations.In NA, one paper [170] explores social pressure in a time perspective, showing the positive effect of community pressure on the adoption of EFFPs for late rather than for early adopters.

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Farmer's participation in social and/or environmental organisations: Regardless of the analysed geographical context, this factor-as a proxy of farmers' willingness to network-acts as a catalyst for the adoption of EFFPs by farmers [14,133,143,157] thanks to the social support they receive.However, in AS, this occurs only when farmers are men [127].

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Trust in public institutions: Few recent studies consider this factor.Even though Polman and Slangen [21] highlight its general positive effect on the adoption of EFFPs, opposite results are reported for organic farming in one SE country [110] and in AF [3,83], where EFFPs are mostly promoted by private institutions, which are perceived as less corrupted.

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Neighbouring farmers' effect, proxied by the number of neighbouring farms that adopt the EFFP: a nascent group of studies agrees on the positive effect of the adoption of EFFPs by neighbouring farms on the farmers' EFFP uptake.This effect is explained as a consequence of learning from other farmers, receiving information, sharing experiences, and imitation among neighbouring farmers [20,24,53,121].This proximity effect is positive regardless of geographical context [70,89,90,165].

Discussion and Conclusions
The large strand of literature on factors affecting the adoption of EFFPs by farmers often reports contrasting results on their effects.This paper analyses these opposite results under a comprehensive approach which includes a large range of EFFPs and provides a rationale for explaining most of the observed differences by taking into account the geographical contexts and temporal periods under analysis.
For farm structural factors, geographical context can explain more than one difference.For example, on a worldwide basis, larger farms are more prone to adopting EFFPs, but this does not occur in Northern and Southern Europe for labour-intensive EFFPs.Ownership of land and sole proprietorship are positive crucial factors in developing and recently developed countries in Africa and Asia, where well-defined ownership rights and the security of land access are essential prerequisites to the adoption of EFFPs.Conversely, in developed countries in Northern and Southern Europe and North America, more complex business types facilitate the adoption of EFFPs.In terms of temporal dynamics, our results highlight that this category of factors does not show clear time differences, and this might be explained by the difficulty of modifying farm structures in the short run.
Mainly in the European context, a temporal perspective can explain differences in the effect of management and economic features of farms: while early EFFPs adopters manage unspecialised and more flexible farms with a higher turnover, later adoption of EFFPs is more common in more difficult or risky situations, i.e., in specialised and smaller farms.This may find an explanation in the attempt to fine-tune policy over time.
Overall, geographical and temporal trends vary according to the factor considered in the case of socio-demographic characteristics of the farmer.Amongst others, age shows a clear temporal trend worldwide, except for in African countries: early adopters are generally young farmers while older ones act as followers.High education level of farmers and being female are two factors that, in general, positively affect the adoption of EFFPs without any geographical differentiation or temporal trend.However, we have noticed that in Africa, male farmers are early adopters.A higher availability of family labour, as well as a full-time type of farming, plays a positive role in adoption in all geographical contexts.Only in Southern Europe for full-time farmers and in Africa for family labour availability does a temporal trend emerge, with the positive effect prevailing amongst early adopters.
General temporal trends could not be revealed regarding the attitudes and motivations of farmers on the adoption of EFFPs.The homogeneous positive results reported by the literature can be explained by considering that attitudes and motivations are embedded in the individuals and therefore change only over the very long term.We expected many more geographical differences for this category of factors due to their connection with cultural context, but we found only one opposite result: in the Northern and Southern European context, farmers' attitudes to adopting EFFPs show a negative effect when their decisions are driven mainly by economic motivations.
In general, the crucial positive role of informational factors in affecting the adoption of EFFPs is widely undisputed in all geographical areas considered in our review, and remains unchanged also from a time perspective.The few opposite results are linked to the quality of information provided and the difficulty in implementing a specific EFFP.
There is still limited information for social factors, considered from the fewer number of works when compared with the other factor categories. Amongst social factors, a clear distinction emerges between the factors strictly connected to individual beliefs, i.e., social pressure, trust in government, and participation in social and/or environmental organisations, and the factor expressing the neighbouring farmers' effect, represented by the number of neighbouring farms adopting EFFPs.For the former, geographical differences can be easily explained in terms of different social contexts.For the latter, a positive role is common to all geographical contexts.
Our qualitative meta-analysis shows that geographical context and time are relevant perspectives that can help to explain several differences in the role of factors affecting the adoption of EFFPs emerging from literature.Geographical differences often reflect background, structural, social, and economic factors that are rooted in local society and its institutions.These differences are, however, not static but evolve over time, showing converging or diverging trends that are interesting to study.Unlike most of the existing literature which is based on case studies, our analysis adopts a global perspective that goes beyond single EFFPs; thanks to this, it can provide fruitful suggestions on how to orient policy design in specific geographical areas and time periods.There are, however, some caveats to our approach that need to be acknowledged, the main one being linked to the different methodological approaches adopted by the papers we have reviewed.A second limitation lies in the gaps existing in the literature: with reference to the various geographical contexts and time periods, not all the papers have considered an identical set of factors, so data availability is patchy.The broad trends we found open the way for further research adopting a common methodological approach for considering different geographical contexts and cohorts of EFFPs adopters.

Table 1 .
Main results for the structural characteristics of the farm (NE: Northern Europe; SE: Southern Europe; NA: North America; SA: Central-South America; AS: Asia; AF: Africa; OC: Oceania).
3.1.2.Management and Economic Features of the Farm

Table 3 .
Main results for socio-demographic characteristics of farmer (NE: Northern Europe; SE: Southern Europe; NA: North America; SA: Central-South America; AS: Asia; AF: Africa; OC: Oceania).

Table 4 .
Summary of the main results for attitudes and motivations of farmer (NE: Northern Europe; SE: Southern Europe; NA: North America; SA: Central-South America; AS: Asia; AF: Africa; OC: Oceania).

Table 5 .
Summary of the main results for informational factors (NE: Northern Europe; SE: Southern Europe; NA: North America; SA: Central-South America; AS: Asia; AF: Africa; OC: Oceania).

Table 6 .
Summary of the main results for social factors (NE: Northern Europe; SE: Southern Europe; NA: North America; SA: Central-South America; AS: Asia; AF: Africa; OC: Oceania).