Abstract
The Norwegian Electric Vehicle Association has for the three last years conducted an EV user survey among their members and other EV users and owners in Norway. The survey shows that nearly 100 % of the Norwegian EV owners are satisfied with their electric car. And for every satisfied EV owner, there will be three more. The main conclusion from the Norwegian experience to start a sustainable market for EVs, is that the purchase price for an EV must be competitive with a similar car model. In Norway, this is achieved with a combination of high taxes on cars with high emissions and zero tax for zero emissions cars. Because of the policy, Norway has the highest number of electric cars per capita in the world. By January 2015, Norway reached 40,000 electric cars in a country of 5 million inhabitants. In Norway, about 12 % of all new cars sold in 2014 were electric. Over 1.5 % of 2.5 million cars in Norway are now electric. Norway is a frontrunner in the EV market.