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Journal: J. Theor. Appl. Electron. Commer. Res., 2025
Volume: 20
Number: 303
Article:
Why AI Needs to “Speak with Data”: The Impact Mechanism of Digitalized Descriptions by Virtual eWOM Senders on eWOM Effectiveness
Authors:
by
Wenting Feng, Ling Yang, Tianju Han and Jingya Xu
Link:
https://www.mdpi.com/0718-1876/20/4/303
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