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Journal: J. Theor. Appl. Electron. Commer. Res., 2025
Volume: 20
Number: 232

Article: Optimizing Distinctiveness in Global E-Commerce: How Textual Marketing Signals Drive Foreign Customer Engagement on Digital Platforms
Authors: by Jungwon Lee
Link: https://www.mdpi.com/0718-1876/20/3/232

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