Abstract: This study investigates the nature of the energy policy making process and policy priorities within the OECD in order to identify opportunities for improvement in these processes and to improve sustainability outcomes. The Qualitative Content Analysis methodology is used, investigating governance and energy policy making alongside energy policy goals and priorities within eight OECD nations. A congruous energy policy making process (policy cycle) is discovered across the assessed nations, including the responsible bodies for each stage of the policy cycle and the current energy policy priorities. A key weakness was identified as a disconnect between the early stages of the policy cycle, issue identification and policy tool formulation, and the latter stages of implementation and evaluation. This weakness has meant that the social aspects of sustainability goals have been less developed than environmental and economic aspects and a heavy burden has been placed on the evaluation phase, risking a break down in the policy cycle. An additional “policy design” stage is proposed including a sustainability evaluation process prior to decision making and implementation, in order to remedy these identified shortcomings.
Abstract: This paper differs from scientific papers describing current research. In line with the theme of this special issue, it challenges conventional risk management practice against the background of former research results successfully finished decades ago. It is well-known that conventional practice frequently results in budget overruns of large projects. International reviews document that. Severe delays of schedules are also well-known. This paper describes successful research results from almost three decades ago, which successfully challenges this severe problem and has led to new practices. The research involved is an unusual mix: Scandinavian researchers from psychology, statistical theory and engineering economy. The resulting procedure has been widely used since around 1990 and challenges conventional procedures. The procedure is documented to be able to yield statistically correct prognoses, when the “rules of the game” have been correctly followed. After a short summary of the basic situation, this paper summarizes the research, followed by some resulting experiences, focusing on two recent studies each of 40 infrastructures and other major projects. In both sets, the actual final cost largely equaled the expected project cost. This result is a marked change from international past and present experience. Finally, the need for further research and progress is discussed.
Abstract: The aim of the paper is the alignment of C.G. Jung’s (1954) archetypes and Aaker’s (1997) brand personality framework in the context of advertising. C.G. Jung’s theories had a tremendous impact on psychology. David Aaker and his daughter Jennifer are seen by many as the branding gurus. Despite the fact that both frameworks refer to persons/personalities there is no publication linking the two frameworks. Our research tried to fill this gap by developing a joint framework combining Jung’s and Aaker’s attributes and apply it by analyzing two distinctively different TV commercials from Asian hotel chains. A total of 102 Executive MBA students had to watch both TV commercials and then conduct an Archetype (C.G. Jung) Indicator test and rate Brand Personality (Aaker) traits of the two commercials. Results show that there is common ground. This has implications for advertisers who may want to specify an archetype and related personality attributes for their promotional campaigns. Game changers in the hospitality sector may want to be seen as Outlaw whereas established hotel chains may position themselves as Lover with personality attributes such as welcoming, charming, and embraced.